Do you know the Lefsetz Letter? Wired says that it’s

an online record-biz op-ed that mixes analysis, rants, boomer-rock reveries, and the odd bit of futurism. Like most music bloggers, Lefsetz posts frequently and verbosely; unlike most music bloggers, he has actually gained the interest of the music industry, so much so that even Lefsetz’s most casually tossed-off missives get noticed.

Reading Lefsetz is quite healthy; I mean you read something clearly written and without any hypocrisies. I like music, I think to be half a critic/half a Jedi, but this guy is awesome. I’m gonna add him to my listen page (inspirational people). I strongly suggest anyone to read it.


In one of his latest posts, Lefsetz told about Today’s World. Well, this guy is very right when he says:

We’re loyal to each other, not the platform. We go where everybody goes. So we can leave not only AOL behind, but MySpace. Twitter’s already in the rearview mirror. Gaining an audience and keeping it is nearly impossible for a platform, unless it keeps evolving. Facebook bought Instagram and WhatsApp. Yahoo floundered and just added content to the same old paradigm and failed. This is not the old days, when you got a radio or TV license and you could just print money, seemingly eternally. Now, despite so many internet plays losing money in the advent, the key is to make money quickly, because odds are your time will soon be done, it’s the way of the web/world.


Check out Brian Venth’s videos, like “Don’t like Mondays? I have the solution“. Do you know which are the 15 most polluted cities in the world? Here is the answer. I’m very curious about Iot (Internet of Things) so this is an article about the “Top 9 Companies Leading The Digital Health In 2015”, same videos different companies, privacy topic to think about, but some good news as well.

When Europe meant war

In spring 2012, we visited the historical place of the Battle of San Martino and Solferino, very close to the Garda lake. The Battle

on 24 June 1859 resulted in the victory of the allied French Army under Napoleon III and Sardinian Army under Victor Emmanuel II (together known as the Franco-Sardinian Alliance) against the Austrian Army under Emperor Franz Joseph I.

Although, the battle

was a decisive engagement in the Second Italian War of Independence, a crucial step in the Italian Risorgimento.

it was important because

“ed the Swiss Jean-Henri Dunant to write his book, A Memory of Solferino. Although he did not witness the battle (his statement is contained in an “unpublished page” included in the 1939 English edition published by the American Red Cross), he did tour the field following the battle, and was greatly moved by what he saw. Horrified by the suffering of wounded soldiers left on the battlefield, Dunant set about a process that led to the Geneva Conventions and the establishment of the International Red Cross.

In San Martino I visited the Tower

over the highest hill in San Martino, It was conquered, lost and gained back again by the Sardinian Army with ferocious storms and repeated attacks.

And the museum

where the heirlooms, the documents and the memories of the battle of June,24th, 1859, are preserved, as well as significative proof of other events related with Resurgence.

In 2015, it’s strange to think about a war between three European states; it’s normal experience the European Union as a peaceful life, but there was a time, about 150 years ago, where Europe was a place for war, not for peace. We must remember it.

Source: http://en.wikipedia.org/wiki/Battle_of_Solferino and http://www.solferinoesanmartino.it/en/san-martino-luoghi-musei-2/museo-sanmartino-en.html

Sorry Monica, Today I Prefer Rachel Green

Reading a post on NYT about Jennifer Aniston reminds me an old article I wrote for Technorati in May 2011.
In my 30s I had a crush for Monica Geller. The fictional character played by Courtney Cox in the television show Friends. Until the end of the last tenth season, because of her, I didn’t miss an episode of the show. There was a time when I had to watch the Switzerland television to have a chance to watch the last episodes of the tenth season; the Italian public television controlled by Berlusconi didn’t broadcast the show, maybe because could have been a good competitor of the television owned by Berlusconi.

Continue reading

Milan at the Top of the World

In a giant page, The New York Times shows the 52 places to go in 2015.

Strange, but true the city where I was born (and now where I work) is at the number one: Milan.

Meantime, The New York Times dedicated a video of the 36 Hours to Milan.

For a Milanese like me, seeing Milan at the top of world sounds like to be a little strange; when I was a little guy Milan wasn’t a place known for tourism. It was the city of the plants, the city of the pollution. It was the city of the newspapers, and the music labels. The Last Supper was a assignment at the elementary school, not an important place for tourists to see.

Then the fashion industry moved to Milan from Florence and something changed.

Giovanni Segantini, back to Milan

It’s an unreal experience visiting the exhibition of Giovanni Segantini in Milan. Maybe it’s because the grief about his difficult life. maybe it’s because it’s in Milan

the adopted city of his training, remained his enduring human and cultural center for the following two decades of his brief and meteoric trajectory link

Or, maybe it’s just because the beauty of his paintings.

I went to see the exhibition one late Saturday  afternoon, when most of the Milanese and tourists were looking for Christmas gifts in the city’s world famous stores. Although there was a longer queue to see the Van Gogh exhibition than there was for Segantini, my excitement for the Segantini exhibit was higher than the mountains that he painted so many times.

Giovanni Segantini, his lovely partner Bice, their three sons and one daughter had already been a part of my life, when I began read about Segantini’s life in the book “Das Schönste, was ich sah” (the Italian title is “Segantini”) by the German writer Asta Scheib. Everything looked familiar when I entered the exhibition.

“Il coro di Sant'Antonio” (The Choir of Sant Antony) (1879)

“Il coro di Sant’Antonio” (The Choir of Sant Antony) (1879)

When I was in front of his first painting “Il coro di Sant’Antonio” (The Choir of Sant Anthony) (1879) my trip in his art really started. In this painting, Segantini started to use the basis of the divisionism that

was the characteristic style in Neo-Impressionist painting defined by the separation of colors into individual dots or patches which interacted optically

I know everything about this painting: he was at the Brera Academy in Milan,. it was his first success. However, up until then, life wasn’t easy for Segantini. He was illiterate and stateless. He found the love of his life in his friend’s, Carlo Bugatti, sister, Luigia whom he nicknamed Bice. In the exhibition, there was only one portrait of Bice, “Petalo Di Rosa” (Petal Of Rose), (link) and I could feel their love in every brush stroke I saw.

He was influenced by a new art: the photography. It’s very clear in the portrait of Signora Torelli (1885-1886) where the lady is in foreground, and in the background, which is blurred, is the Naviglio channel.  Although he wasn’t an atheist, he didn’t see God in the church, but in the people, in the nature, and in the animals, line in the wonderful painting “L’Ora Mesta”, a quiet and emotional painting.. Maybe he believed in pantheism.

The most important painting of the exhibition is “Alla Stanga”. It took 6 months for Segantini to paint it. He had to rent the cows to keep them in a certain position for such a long time. The painting was restored recently, and 390 centimeter long (about 12 ft) in size which is it’s quiet big. When you view it, it looks like you can walk in.

“Angelo Della Vita” (Angelo Of The Life) 1894

The last, and biggest painting of the exhibition is the “Angelo Della Vita” (Angelo Of The Life). It’s a piece from 1894 and it symbolizes the season of Segantini. This particular work of art shows a warm hug between a woman and her son, and it opens another important page of Segantini: his bad relationship with his mother.

You can visit the exhibition until January 18, for more information: http://www.mostrasegantini.it/

Giovanni Segantini – Ritorno a Milano
18th September 2014 – 18th January 2015
Palazzo Reale
Piazza Duomo, 12 – 20121 Milano

The Regularity, Relevance and Reliability lesson

At the EUscreenXL conference in Rome on the users and usage of audiovisual archives: “From Audience to Users: Engaging with Audiovisual Heritage Online”. Mr. Felber, a British business man whose investment group owns the British Pathé collection, did the opening talk.

As Mr. Felber admitted, his organisation does not move without it resulting in “cold, hard cash” (…) His organisation had taken to publish its 95.000 videos online in one go. After discovering many of their films had already made it online via private persons’ interests and unvetted activities, the organisation decided to make the jump. YouTube has a robust advertising scheme and a fingerprinting algorithm that allows content owners to redirect the advertising income from third party or individual uploaders they would’ve otherwise missed out on. (…) He bundled British Pathé’s lessons for audience reach in a maxim consisting of three R’s: Regularity, Relevance and Reliability. Publish materials with a dependable regularity, make them relevant to the people who need to see them and make sure you can be considered a reliable source. (…) An important lesson for British Pathé – and a rather frightening idea to the researchers in the room – was that changing the titles of the videos made them more find- and clickable.

Source: EUscreenXL Blog

From the CinemaTEK archive on Youtube.